we-choose-the-tin published
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Every great voyage starts with the right vessel.
Ours is a tin. Aerodynamic, shiny, and it never complains. The committee evaluated carbon fibre, titanium and a second-hand submarine. The tin won on every criterion that matters: it is watertight, it stacks, and we already own four hundred of them.
The selection process
Every candidate hull faced three questions:
- Does it keep the ocean in?
- Does it keep the vacuum out?
- Can the canteen open it in an emergency?
The submarine failed the third test. The tin passed all three before lunch.
Critics say a tin is small. So are we. The fit is, frankly, perfect: snug at launch, roomy in orbit, and the label doubles as a mission patch.
We choose to go in the tin not because it is easy, but because it is watertight. Mostly because it is watertight.
Translations
| Language | State | Title | |
|---|---|---|---|
| PT-PT | complete | Escolhemos ir na lata | Edit translation |
| ES | complete | Elegimos ir en la lata | Edit translation |
| FR | complete | Nous choisissons la boîte | Edit translation |
| DE | complete | Wir fliegen in der Dose | Edit translation |